The Search Analytics Tool

Say goodbye to logging into different tools and the nerve-wracking process of merging data in different formats. With the XOVI Suite, you not only get all the SEO data you need for better rankings, you can also display your data from the Google Search Analytics tools (Google Analytics and Google Search Console) and from the web analysis tool PIWIK/Matomo. You can also easily add the imported data to your XOVI reporting.

Link one or more web analytics accounts to the XOVI Suite and assign them to the project of the corresponding domain. If you manage multiple websites across different projects, you can connect several web analytics tools and assign them to their respective projects.

Which keywords brought users to your website? Get to know your target audience and their search terms better and tailor your content to them.

Which pages receive the most traffic? In other words, which of your content appeals to people the most?

Does the majority of traffic go to your landing pages, or are your users interested in something different?

What devices do your visitors use to browse your website? Discover the breakdown between desktop, tablet, and smartphone usage.

To make users feel comfortable on your site, it must be easy to navigate, error-free and convincingly geared towards a single end goal: to purchase your offer. Your website must fulfill these requirements on all end devices.

Which channels do your users use to discover your site? Which subpages do they land on, and how much traffic does each page generate? With the Search Analytics Tool in the XOVI Suite, you can easily find all these answers in one place.

Language, locations, browsers, operating systems, providers and mobile devices are listed here, giving you the opportunity to take appropriate action.

Discover which channels and media users utilize to access your site, how long they stay, and whether they continue exploring your site afterward. Gain valuable insights into the effectiveness of your social media activities.

If you need even more data, delve deeper into the performance of your ads and organic campaigns for a comprehensive view of your digital success.

The behavior of your users is probably the best starting point when it comes to on-page optimization. Where do your users end up? Where do they spend the most time? And, most importantly, where do users leave your site?

Do you need data from different tools for your reports? Combining SEO and search analytics data is tedious, frustrating and time-consuming, as is processing the data for reporting. XOVI takes this work off your hands. Linking the SEO tool with web analysis tools enables you to add all available data to your reporting with just a few clicks.

Content and layout templates help you to put together a professional report in no time at all that is visually appealing and in the design of your company (or that of your customers).

Link multiple customer accounts seamlessly, a feature especially useful for agencies. Conveniently view all relevant analytics data for each client directly within the suite.

And there’s more: integrate data from Google or Matomo into your reporting for an even more comprehensive overview.